Maria Franco | Life, Love & Legacy
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So... I'm turning 42. Or maybe I already did? Honestly, I’ve stopped counting. Not because I’m avoiding my age like an overdue bill, but because time feels like that one coworker who’s always around but you never really talk to. Anyway—Aries. Born under the fire sign that apparently means I’m passionate, driven, and just a bit dramatic (but in a charming way, okay?). Basically, I’m the type who’ll plan an entire new life direction at 3AM then forget about it by sunrise because I got distracted by a new productivity app.



Last year, I picked up running. For health? Yes. For sanity? Definitely. For the thrill of watching my bank account cry every time I see a new pair of running shoes? Also yes. Is it helping me lose weight? That depends—are we talking physically, emotionally, or financially?


Now, let’s talk about hormones. Or maybe not. These hormones are out here cosplaying as emotional terrorists—messing with my sleep, my weight, my skin, my sanity. It's like puberty threw a boomerang and it came back, just angrier and more chaotic. As a night owl, sleep and I are basically in a situationship. I want it. It avoids me. When we do meet, it’s intense and short-lived. On my worst days, I feel like a zombie who accidentally wandered into a productivity seminar and decided to stay.


Also, let’s address the elephant in the brain—undiagnosed ADHD. High-functioning, they say. Which means I function… while also forgetting where I put my phone, why I opened the fridge, (or why is my phone inside the fridge???) and how I ended up watching a documentary about ancient plumbing systems during my break.


This morning, Le husband NoodleBoy—bless his unintentionally savage soul—asked me, “So, are you running a 42K tomorrow for your birthday?” LUUUHH! Patya nalang ko! Me, looking like a panda with 2 hours of sleep and a mental load heavier than my laundry basket, was just... Sir, right now, I can barely run my life. Would it be iconic? Yes. Would I survive? Maybe. Would I finish in under 7 hours? Debatable. But honestly, I’m in that season where self-preservation is the real flex. I don’t need to prove anything to anyone—except maybe my past self, who thought she’d have life figured out by 30. (She was cute.)


Truth is, I sometimes lay awake staring at the ceiling, wondering:  What have I been doing with my life so far? Am I making a mark or just circling the same routine until I run out of ink? I feel like I’m in the middle of a midlife plot twist, where I’m both the main character and the unreliable narrator. Do I continue this path? Or veer off to the road less traveled where there's a cottage, a garden, and maybe slightly more sleep?


And yet... despite the chaos, the anxiety, and the lingering feeling that I’ve been winging it since 2004—I feel hopeful. Like rain on your wedding day or free food when you're already full. Not what you expected, but somehow... still kind of perfect?


So here I am. Forty-two. Sleep-deprived, hormone-ravaged, emotionally bruised, but spiritually scrappy. Anxious but excited. Unprepared but lowkey confident. I’m not who I thought I’d be—but I think I’m starting to like who I actually am. Padayon lang ta sa gibati. Even if the feelings are loud and messy, and a little sweaty from that last run... or indoor cycling.


₊ ⊹₊⋆˙⟡ ִֶָ𓂃 ࣪˖ π“œπ’Άπ“‡π’Ύπ’Ά ִֶָ་༘࿐ α₯«᭡.ִֶָ𓂃⊹₊⟡⋆




Maria Franco
Dear NoodleLito,

One day, when you look back at these photos, I hope you don’t just see a sunset. 


I hope you remember how we stood there, cameras in hand, teaching you the secrets of chasing light, capturing moments, and seeing the world through a different lens—literally and figuratively.



You might have rolled your eyes when we went on and on about composition, angles, and shutter speed, but someday, you’ll get it. 

Photography isn’t just about taking pictures but really about paying attention... being present... and finding beauty in the ordinary. It’s about knowing when to wait for the right shot (NO to burst shots lagi!) and when to just enjoy the view.

Much like life, really.


And as much as we love capturing golden hour, you are our greatest masterpiece. 

Watching you grow, seeing you learn, and witnessing your perspective on the world shift—there’s no camera in existence that can fully capture how that feels.

We hope that wherever life takes you, you’ll always chase the light, tell your story through whatever lens you choose, and, most importantly, never forget that your biggest fans have always been right behind the camera—cheering you on, every step of the way.


With love,
Mom & Dad
NoodleBoy RamenGirl

Lite Shipping Ormoc



Maria Franco


Now that I'm in my 40s, I think aging isn’t just about getting older anymore. I feel like it’s about growing into a more confident and empowered version of ourselves. Since I started visiting Infinity Aesthetic Center in Ormoc in January 2024, I’ve learned that preserving our youth goes beyond what we see in the mirror. It’s about feeling good in our skin, letting go of insecurities, and finding strength in taking care of ourselves.


When I began my treatments at Infinity Aesthetic Center, I wasn’t just looking for a quick fix for my skin. At that time, my skin was really breaking out bad due to my hormones, and it was right after the holidays when I ate so much sweets and carbs that it was really wreaking havoc on my skin. I wanted to look good again, if not better. 

I told the aestheticians that I wanted to have Korean skin or glass skin. It was a long shot I know but we started treating my acne with some creams and a weekly facial, be it a refreshing Hydra Facials or their Signature Facials. Sometimes I'd get the skin-smoothing Carbon Laser Treatments. 

These sessions are more than just about looking good, but honestly, they’re about feeling good. Sounds cliche, right? But it's true! My husband also tells me I deserve to take time for myself, to care for my well-being, and to feel proud of who I am.

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We’re often told by society that we need to look a certain way to be valuable. But for me, these treatments aren’t about fitting into someone else’s mold. They’re about taking charge of how I feel about myself. They allow me to look in the mirror and see not just a woman in her 40s, but a strong, confident person who can handle anything that comes her way.


People should know that youth isn’t just about having smooth skin or fewer wrinkles but more like the confidence that comes from feeling good about yourself. After each visit to Infinity Aesthetic Center, I walk out with more than just glowing skin. I walk out with a boost in confidence. This feeling isn’t about vanity. Instead, it's about shedding insecurities that can hold us back. It’s about stepping into the world with the mindset that I’m ready for whatever life throws at me.

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When we take care of ourselves, we build confidence, and that confidence affects everything we do. I’ve noticed that I carry myself differently, speak more assertively, and approach challenges with a new sense of capability. Feeling good about how we look helps us focus on what really matters—living our lives to the fullest without worrying about how we appear to others.


Aging with grace also means accepting who we are at every stage of life. It’s about appreciating the lines that tell our story, the experiences that have shaped us, and the wisdom that comes with age. Getting beauty treatments like RF (radiofrequency) or HIFU (high-intensity focused ultrasound) not only makes us look younger, but they help us feel comfortable and confident in our own skin, no matter our age.

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When we accept ourselves, we feel empowered. We don’t need to change or hide who we are to be valuable—we’re already enough just as we are. Honestly, these treatments can highlight our natural beauty and help us feel strong and ready to face the world.

Preserving our youth isn’t a goal to reach, but it should be an ongoing process of taking care of ourselves and finding what makes us feel good. Let’s take care of our skin, our minds, and our hearts. Let’s build confidence that helps us tackle anything life throws at us. 

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Aging with grace isn’t just about looking young, but it’s about feeling strong, confident, and completely at peace with who we are.



Maria Franco


How quickly time flies, but Sundays will always be a family day. My husband and I continue to spend quality time with our son, who’s on the brink of becoming a teenager. This Sunday, we goofed around, laughed until our sides hurt, talked about future plans, and made memories that I hope will stay with us for years. 


As a parent, I often think about how these moments may not last forever. Soon, our son might prefer the company of his friends over family time. While that’s a natural part of growing up, it does make me cherish these moments even more.

In today’s busy world, it’s easy to get lost in the hustle and forget to make time for what truly matters. We usually don't anything extravagant—no big vacations or fancy events—just a simple day filled with laughter and love... and food.

I feel that these ordinary moments often turn out to be the most meaningful. Spending time together as a family is important, especially as our kids grow older and their lives get busier with school, activities, and friends.

I already accepted the fact that the days when my son wants to hang out with us may be limited. Eventually, he'll grow up and start his own adventures. But until that day comes, I’m committed to making the most of the time we have together. 

Every weekend, every laugh, and every shared experience is a gift, and I intend to cherish each one.

These moments, though small, are the threads that weave together the fabric of our family’s story. They create a strong bond that would help our kid feel secure as he grows up.

Remember: It’s about being present, being flexible, and savoring each moment as it comes.

Maria Franco

Tonight, as I looked at myself in the mirror, it dawned on me that 2004 was a lifetime ago. There, staring back at me, was a girl twice the size of my old self, getting ready for a weekend coffee date with my husband. No matter how busy our work week gets, we make sure to carve out quality time together, as if we don’t already spend 24/7 together, both working remotely from home. Still, quality time *IS* quality time together.


As I reminisced about how bustling the streets of downtown Ormoc City were 20 years ago, my mind wandered to twentysomething us, painting the town red with booze and beyond, bar hopping like there was no tomorrow, chugging beer like we were putting out fires in our bellies. 

Now, it’s eerily quiet where the parties used to rage. The people at the table near us were engrossed in conversations about their work lives, clocking in, keeping timers, and billing clients by the hour. At another table, a big family gathered, from toddlers to teens, obviously enjoying a bonding moment.

My mind flashed back to our usual watering hole, which was always full of tables with people we exchanged stories with—mostly peers, schoolmates, and even rivals. We were united by one common thing: we were party animals, and we knew how to have a good time without getting killed, arrested, or committing a crime. We drank with everyone within arm's reach.

Social distancing was unheard of back then, and we literally rubbed elbows with everyone who’s anyone. I suddenly missed the servers and bartenders who we knew personally and who gave us free shots, while I now slurped my extra caffeinated Java Chip frappe. How far I’ve come from shots of tequila chased down with ice-cold Red Horse beer. 

The aesthetically designed coffee shop we were at now in 2024 played lo-fi music instead of the all-too-familiar electronic dance or house music that was on constant replay on my old iPod. It had a really lovely ambiance, and I savored every moment because I’m still with the love of my life, my best friend, soulmate, and leading man… my cariΓ±o mio.

We spent the rest of our night walking around the dining district, where most shops were already closed, simply enjoying the cool night breeze. We talked about how the caste system was a real thing before, where people had to be matched according to their social classes, being shunned by their families when they fought for love, or in some cases, having to elope. We shuddered at the thought of it, had we been subjected to something like that. 

Our evening was briefly interrupted when our son, NoodleLito, called to ask for the Apple ID password, jolting me back to reality and reminding me of how much technology has advanced. Now, I can see someone's face to talk to them, and can’t express my annoyance, unlike before, when I could flip my phone hard when I wanted to “slam” it.

Everyone younger than us probably flocked to a new spot in the city where all the cool kids hung out, especially since there was a tattoo event happening tonight. But the crowd just isn’t for us anymore. Loud music gives me a mother-lovin' migraine, and I really don’t want to be screaming my lungs out and then losing my voice when I have back-to-back Zoom meetings on Mondays. 

So, we drove around the city proper for a bit, enjoying the traffic-less streets of Ormoc, a place that still feels like a sleepy town even as it progresses economically. My heart belongs here, though I sometimes dream of what it'd be like to live in a rural town in Okinawa with colder weather and better sushi.

We decided to conclude the night and head home when we realized we were low on gas. Lo and behold, we still don’t have a 24-hour gasoline station. When we arrived home, we didn’t immediately go in because, naturally, you’d have people/neighbors/friends to greet you. It’s more fun talking outside on the street, standing up for another hour, than actually going in and sitting down.

Looking up, it seemed the skies were going to be a killjoy again and rain cats and dogs soon, so we called it a night. Here's a fact: I’m the person who’s cleaning their house at 2 AM, doing the laundry, and watering their plants—not because I’m on drugs, but simply because my body clock is different and I’ve thrived working graveyard shifts for two decades now. 

Once the torrential downpour started, the lights went out, signaling I ought to take advantage of this “bed” weather. Unfortunately, the caffeine was too strong for me to hit the sack, so here I am writing this post at 3 AM. Thank goodness for cellular data and Fallout Radio.

But I guess now that the lights are back, the water is probably back (yes, unfortunately, the water in Ormoc gets cut off every time it rains). I’m ready for a warm shower so I can change into my favorite pajamas and cuddle with my family. A perfect end to a Saturday night… or maybe I’ll stay up a little bit more and do a K-drama marathon.


Here’s posting some photos of us as proof of life since I don’t really do social media as much anymore and I’m just here to check trends and not for any engagement.


Good mor-night, people! 



Maria Franco

We’ve all been there – juggling multiple tasks, aiming for perfection, and feeling the weight of being relied upon. When things don’t go as planned, it’s easy to fall into the trap of self-criticism. But here’s the thing: we need to be kinder to ourselves. 

Let’s talk about how to not beat yourself up and pick yourself up when things go awry.


First and foremost, recognize the hard work you’re putting in. Being high-functioning means you’re constantly pushing boundaries and striving for excellence. Celebrate the small wins and remember that your dedication is already a huge achievement.

Even the best of us make mistakes. It’s part of being human. Instead of dwelling on what went wrong, see it as an opportunity to learn and grow. Every mistake is a chance to improve and become even better at what you do.

When you catch yourself spiraling into negative self-talk, stop and reframe your thoughts. Instead of saying, “I messed up,” try thinking, “I’m learning and growing.” Positive self-talk can make a world of difference in how you perceive challenges.

Sometimes, all you need is a breather. Step away from your work, take a walk, meditate, or do something you enjoy. Giving yourself a break can help clear your mind and reduce stress, making it easier to tackle tasks with a fresh perspective.

Don’t hesitate to reach out to friends, family, or colleagues. Sharing your feelings and getting a different perspective can be incredibly comforting. Plus, they might offer valuable advice or simply be there to listen.

There are always going to be things outside of our control. Instead of stressing over them, focus on what you can control – your actions, your attitude, and your effort. By concentrating on these aspects, you’ll feel more empowered and less overwhelmed.

While it’s great to aim high, it’s also important to set realistic expectations. Understand that perfection is an illusion, and striving for it can be exhausting. Aim for excellence, but also allow room for imperfections.

As VAs and freelancers, we often take on more than we can handle because we don’t want to let anyone down. But it’s crucial to recognize your limits. Learn to say no when you need to and prioritize your well-being.

Be as kind to yourself as you would be to a friend. Practice self-compassion by acknowledging your feelings and treating yourself with the same care and understanding you offer to others.

When things don’t go right, it’s easy to get stuck in a rut. But remember, every day is a new opportunity to start fresh. Keep moving forward, stay positive, and trust that you’re capable of achieving great things.

In the end, being relied upon means you’re trusted and valued. Mistakes and setbacks don’t diminish your worth or abilities. Embrace them as part of the journey, and know that you’re doing an amazing job.

So, to all my fellow VAs and freelancers out there – let’s be kinder to ourselves. We’re in this together, and together, we can continue to grow, learn, and succeed.


Keep shining,

Maria Franco


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I could look back at my life and get a good story out of it. It's a picture of somebody trying to figure things out. Do you want to be a part of my life's journey? Reach out to me at hello [at] maria-franco [dot] com.

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Maria of House Franco, First of Her Name, Mother of Spreadsheets, Keeper of the Keebs, Queen of AI Automations and Virtual Empires, Slayer of Tedious Tasks, The Unburnt (Except by the Sun During Long Runs), High Priestess of Lead Generation, Mistress of Marketing Sorcery, Guardian of the Sacred Running Shoes, Wielder of the Creamiest & Thockiest Mechanical Keyboard Switches & Keycaps, Whisperer of Brokers, Tamer of Calendars, Lady of the Ever-Growing Shopee Cart, Breaker of Internet Logins, and Protector of the Inbox Realm.
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